20 STEPS TO BUILDING A BETTER WEBSITE

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Website.xyz is a means of helping guide upcoming entrepreneurs and existing business owners.
WE CREATED THE SITE TO HELP YOU better understand websites and how they work.
Website.xyz is here to guide you through this new digital age.

Throughout this page, we will provide you with the necessary information and tools to get the best possible performance out of your website. Better website performance can only have positive impacts on your business and financial future.

Dot your i’s. Cross your t’s. This is IT: Information Technology. There is no “get-rich-quick” scheme. There are no cutting corners. In order to be successful online, you must have determination, persistence, and above all, must be willing to do what it takes. Websites are no longer lines of static code. This means that, if you’re not careful, you could easily get lost in cyberspace. Websites are live programs capable of machine-learning; also referred to as Artificial Intelligence (AI).

Pretty sweet, huh?

If you want to have a successful website, follow the guidelines below. The internet changes every day, which means that our websites must adapt. For this reason, this page will continue to receive updates from time to time.

There are roughly 1.6 billion websites on the internet. It’s time to build your landmark in cyberspace.

17 FACTORS TO CONSIDER WHEN BUILDING A WEBSITE IN 2020

  • What is a domain name and how does it affect my website?
  • Choosing the best domain for your website.
  • Choosing the type of website needed for your business, product, or service.
  • Figuring out the best software for building your website.
  • What are the benefits of getting someone professional to build my website?
  • Deciding on the best hosting package for your website.
  • How to set the protocol for your website URL?
  • Website security in 2020 and how it affects your website.
  • Maintaining your website after the build.
  • Integrating your website with search engines.
  • What is Maps & Listings and what does it have to do with my Website?
  • Syncing your finalized website to your Maps & Listings.
  • How does social media affect your website?
  • Marketing your website outside of Google.
  • Designing new signs for your company and website.
  • Google voice and how it can affect your website.
  • What if I want more website information, but want to discuss in person?
Things to Consider

How does a domain name affect your website in 2020?

CHOOSE A GREAT DOMAIN NAME BEFORE REGISTERING YOUR BUSINESS : Step 1

When you plan to build a website, it is imperative that you make sure that your ideal domain is available. There’s no worse feeling than going through the process of choosing a business name that you really like. Then, you discover that the domain you had in mind is unavailable. For this reason, you must choose and purchase a good domain name prior to taking any steps towards your business name, product or service.  

A good domain for your website is one that best describes your brand, product, or service. Securing a good domain brings you one step closer to building your new website.  

Domain Name

A BAD DOMAIN NAME IS DIFFICULT FOR CUSTOMERS TO REMEMBER & SHARE WITH THEIR FRIENDS

Websites with long and complex domain names are often harder to remember than simple ones. There is a strong chance that people will forget it or end up on someone else’s website instead of yours. What this means is that, even if people know your company and product, they may struggle in finding your website. If your website doesn’t rank within the first few pages, this could drastically hurt your business. Having a complex domain could discourage possible patrons from pressing further

Below, “Step 2” provides guidelines for choosing a good domain name for your website. 

Choose the best domain for your website.

Choosing a Domain Name for your Website : Step 2

Selecting the best domain for your website is the next step in the process of building your online business. While there are many examples of good and bad domains, it is important to ensure the best possible domain for your website. When choosing a domain name for your website, there are 3 simple tips that you should remember.

3 Simple Tips to Remember When Choosing a Domain Name for Your Website:

Never use underscores “_” or hyphens “-” between the words in your website’s domain. Users often have a harder time remembering domains with underscores or hyphens between words. This is because they break the flow of typing when entering a domain (See Example 1). If you find yourself wanting to register a domain with hyphens, you must ask yourself the following question. “Why not register a domain without hyphens?” Your answer will most likely be: “Because somebody else already has it”. This becomes a real threat as your clients, or referrals from your clients, will not remember to put in hyphens or underscores. This will cause them to end up going to the original domain with no hyphen (See Example 2).

  1. “website.xyz” is much easier to remember and type than “the_website_company.xyz”
  2. “website-company.com” will lose traffic to “websitecompany.com.”

Make sure that your website’s domain is simple and easy to spell. This includes using common or simple words so that people have the easiest time in finding your website. A complex domain name may frustrate and confuse those trying to find your website. It could ultimately result in potential clients stumbling upon other providers while trying to find you. When it comes to websites, the best domain is one that’s short, sweet, and to the point.

  1. “website.xyz” is a much simpler domain for people to remember than “websitesearchengineoptimization.xyz”

Ensure that the domain searched for isn’t a copyrighted name. The worst feeling in the world is going through all the work to set up a website under a certain domain. You then, later, discover that it is a copyright belonging to someone else. That is why it’s so important to do research on domains beforehand. Register the best available domain name for your company. Even if it costs a little more, later on you will thank yourself!

domain website

We recommend choosing a “.xyz,” “.com,” or a “.inc” domain suffix for your website. If you are able to own all three of the aforementioned variations, that is amazing! However, you only need one of those three in order to be differentiated online.

Do not fall into the trap of registering a boatload of cheap domains with silly extensions.  Remember that even if you own a hundred domain names on one website, only that one website will rank in search results. The only domains that will actually rank in search results are domains assigned to a website with valid content. Search engines index based on content, so having a bunch of registered domains with no website or content will not benefit you. Domains that redirect will not index in search results.

Obtaining a Website Domain : Step 3

Now that you understand how to choose the best domain for your website, it’s important that you find an equally good place to register your domain. Linked below is a tool that will help you to find your ideal domain name for your website. It doesn’t just provide you a list of available domain names, though. It also provides you with great pricing for your selected domain. In addition to this, it will provide you with suggested variations for your website domain. This is helpful your first choice has already been registered.

  • You can find great domains for your website by clicking HERE.
domain registration

USING A NAME GENERATOR BEFORE CHOOSING A Website Domain : Note 1

If you have taken the time to search for a domain name and have come up empty-handed; you can always make use of technology by using an online name generator. Below are some business name generators.

What type of website will work for your business, product, or service?

3 DIFFERENT WEBSITE TYPES FOR YOUR BUSINESS: Step 4

The type of website you make depends on the type of business, product, or service you are trying to set up. Your goals will decide what sort of route you should take when creating your website. Typically there are 3 types of websites that you can build, namely a high converting landing page, brochure-style website, or an e-Commerce site.  Which one will work best for your business? In the following section, we will discuss the 3 website options. 

website design
High Conversion Landing Page Website:

These websites are typically specific to one category, product or a specific service. The intention of this style of web page is to showcase your specific product or service. This type of site is designed to aim at a specific audience. It is of utmost importance that your website has all the necessary information that will be informative and showcase your expertise. These websites generally have a strong call to action and aim at converting views into product sales, service sales, or newsletter signups by potential clients.

Brochure Style Website:

These websites are more general than landing pages and are the most common types of available websites. The biggest draw towards brochure style websites is that they allow for a variety of information. They also offer many branching sites that are available for development. Unlike landing pages that are specific to one category, brochure style websites can span over multiple categories. They can even include one or two basic items for sale. They offer a more interactive user interface and can be indefinitely expanded upon. These are normally structured with a home page, about us, services, blog and contact page.

eCOMMERCE WEBSITE:

These websites are most commonly referred to as online stores. These eCommerce websites provide customers with a variety of services, products, and subscriptions that they can purchase. An eCommerce website is an easy means for a business to get its products and services for sale online.

eCommerce Website

Different Website Types : Note 2

All these different types of websites are ones you can build and run independently. However, it is common for the hybridization of two or more of these styles. Doing so allows you to take advantage of multiple styles. It also provides the friendliest of user experience with the highest turnaround. As a business owner, it is important to understand what each of these websites entails. You must also understand how they can affect your business. Regardless of which style you choose, it is important to do the research. This way, you can choose the one that is best suited for your business.

Figuring out the best software for building your website.

Choosing Website Software : Step 5

There are many different services that allow you to build and publish your own website by hand. Many of these allow for users to customize almost every detail about their website and offer a beginner-friendly interface. While there are hundreds of website builders across the internet, we have a few listed below so you don’t have to waste time searching that you could use towards building your website. However, while you can do it on your own, it is important to note that the best-ranking websites are those which have been professionally made and optimized. We will discuss getting your website made professionally in the next section.

Some commonly used website builders include:

  • https://wordpress.com/
  • https://www.squarespace.com/
website build
website report

Website Software : Note 3

As stated above, the tools for building and publishing your own website are completely available to anyone who wishes to do so. However, if made incorrectly and not properly SEOed, it could tear down everything you’ve built up to this point rather than aid it. A website is a wonderful tool on the internet that every business owner should use to their advantage. Likewise, such a tool could boost the amount of traffic that a company or business gets, and has the possibility of massively increasing the amount of revenue gathered by a business. However, like any amazing tool, if misused, it could damage what reputation you had built up. 

Having a broken website that or messy or unprofessional can damage a business’s reputation to a point where it may be difficult for the said business to recover. For this reason, it is necessary that you get your website right the first time. Don’t cut corners in building your website. Despite how much it may save in the short term, it could cost so much more in the long run. So why take the risk, and instead, get your website built professionally.

What are the benefits of getting someone professional to build my website?

Professional Website Building : Step 6

While building your own website is more cost-effective in the short term than having a professional company produce one for you, it is not guaranteed to rank on google. Very often business can lose money by building their own websites as a bad layout and a weak call to action can result in poor conversions. Without proper management and SEO performed on a website, it can find itself lost in cyberspace, regardless of the amount of personal time and money put into development. 

Allowing a professional that actually understands SEO to build your website will result in structure and content placement is done in a way that the layout and content areas are ready for On-page SEO. Remember that not all professional web designers understand SEO, and this can result in a beautiful website that lacks the finer details to integrate into the Google Echo System. A professionally built website with On-page SEO performed after the build will ensure that the information uploaded can be properly indexed into Google in a way that the search engine’s algorithms can understand the website and this will allow the website to rank on naturally in search results.

professional website

A professional website development company will become a very important part of the success of your online representation and can help you with the guidelines needed to ensure the correct content structure and correct keywords by doing the necessary keyword research.

This research will help you better understand your audience’s search terms used and will allow you to present content that is relative to the searches performed on Google.

Never forget that Google is in the business of delivering the most relative content. Professional web development companies that are well versed in SEO come equipped to help you achieve this.

Why would you dig a hole to repair a toilet pipe? Focus on what you do best! Run your business!     

website build

At the end of the day, while it may be more expensive in the short term to have your website built professionally, you can rest easy in knowing that it will be worth it in the long term. After all, you get what you pay for.

A website that was incorrectly built, though cheaper, will inevitably cost more in the long run. For a professional website building service, you may see the link below. A good website building company not only makes your site look nice but make sure that it performs. That way you can have your cake and eat it too.

  • You can find a competitive, professional website builder by clicking HERE.

Deciding on the best hosting package for your website.

Choosing Website Packages : Step 7

Once you have acquired a domain and are ready to build your website, you must figure out where you would like to host your website. Hosting is like a storage unit. Your domain is the key to your storage unit, that links your website to the stored content. The storage unit contains all the information relative to your website. A hosting package allows you to store all the information for your website in such a way that, when someone visits your domain, the information you would like to offer is readily accessible to them. 

Finding the right hosting company and the right hosting package is very important, as the hosting package will determine the functionality, speed, and security of your website. Below is a link that will direct you to a variety of hosting packages that we feel confident to recommend. If you have decided to go with a WordPress website, skip this and move to “NOTE 4,” below.

  • To find your ideal hosting package for your website, click HERE!
website hosting

Website Packages : Note 4

While there are many hosting package options to choose from, we recommend selecting the WordPress Ultimate hosting package. This package not only includes the normal characteristics of WordPress hosting packages, but also includes a malware scanner and removal tool and if you decide to choose the annual plan, a free SSL certificate for the first year, which projects safe browsing for your audience.

  • You can find a link to the Ultimate WordPress Website Hosting Package HERE.

Please continue reading to discover what exactly an SSL certificate is, what website protocol is, and how they affect your website.

How do you set the protocol for your website URL?

Defining Website Protocol : Step 8

website protocol

A huge step in building your website is setting up the website protocol. All websites on the internet have a protocol in the form of an http://. However, if you want to draw the largest amount of traffic to your website, it is imperative that you obtain a secure protocol for your site.

A secure protocol for your website, commonly known as an SSL certificate or https://, encrypts the data within your website and provides a safer user experience for both you and your visitors. When a user visits a website, it is more often than not that they’ll turn away from a site labeled as “insecure,” regardless of how secure it truly is. Unless the website label reads “secure,” you can be certain that at least some people may turn away. In addition to this, having a secure website protocol allows your website to rank higher. If you compare an insecure website to a secure website, you can assure that the secure website ranks higher on Google.

https://website.xyz” will rank higher on Google than “http://website.xyz.”

Setting Website Protocol : Step 9

As the owner of a new website, you cannot underestimate the importance of having your protocol set properly. Without a secure protocol, your website will generally rank lower on Google and has the chance of driving away possible clients due to it being insecure. This means that you’ll not only be losing traffic to your site but possible sales as well. Below is a link that will direct you to a service that will provide you with a protocol for your website. Without it, your website is more likely to get lost in cyberspace.

  • You can get a website protocol (an SSL) for your website by clicking HERE.

Website security in 2020 and how it affects your website.

Securing Your Website : Step 10

Just like you’d protect your home or business by purchasing a security system, it is important to do the same for your website. Your website is equivalent to your home on the internet, and so, it’s imperative that you keep it secure. Without a proper security system installed on your website, people can go in and rummage through your site’s and visitor’s data. This means that, without you even knowing, people can go into your website, change around your data, and can cause massive harm. You can achieve this either through manipulating the data you’ve installed or by inputting their own code, referred to as malware. This can prove to be harmful to your website reputation and can be detrimental to your traffic and ranking on Google. After all, would you go to a website marked as dangerous with a “deceptive site ahead” warning?

Considering how important it is to have a secure website in 2020, it only makes sense that you’d need to have reliable and trustworthy security on your website. For this reason, we have linked the security system that we, personally, use on our website. You can see from firsthand experience how well the system works. Now that your website has reached the level of perfection you want, it’s time you make sure nobody but you can change it. It’s time to protect your assets on the internet.

  • For a link to trustworthy security software and the software we use for our website, click HERE and select Standard SSL.

Maintaining your website after the build.

Maintaining Your Website : Step 11

Imagine for a moment that your website is a house. You’ve got your domain, you’ve set up security, you’ve moved in all your furniture, and you’ve made it a nice and homely place for people to visit. You put all this hard work into it to make it perfect, and yet, what happens if it’s not taken care of? If it’s not updated and maintained? Eventually, it starts to fall apart. Things slow down and stop working, things might get lost and cluttered, and all the time and money you put into building the perfect home suddenly go to waste. That’s why, as the final step to building your website, you have to find someone to maintenance it. A virtual landscaper or maid, so to say. 

Someone needs to be there to make sure everything is tidy and running smoothly so that your website can rank, and be the most appealing it can be to customers. Below, we have listed a website maintenance service that we recommend. In our opinion, the Orange Plan is the best course of action for most up-and-coming, websites, as it offers the best for a new company, while still offering one of the most competitive prices. Let someone else do the landscaping and tidying up. You’ve got a business to run.

website media

Website Maintenance : Note 5

It’s entirely possible to do this on your own. Though, with all that you’ve put into it at this point, what’s a little more to make sure that your perfect website stays perfect? And most importantly, with a business to run, wouldn’t it be easier to let someone else worry about it so that you don’t have to? At this point, getting someone to maintain your website is not only the best option to make sure your website stays up to date. It is the best option in giving you peace of mind in knowing all your hard work up to this point was worthwhile.

  • For a list of maintenance plans that are sure to take a load off your shoulders, click HERE.
  • For a direct link to the Orange maintenance plan, please click HERE.

Integrating your website with search engines.

Integrating Your Website : Step 12

website seo

Now that everything had finally been set up, it’s time to get your website ranking on google. This is where the big term, Search Engine Optimization or SEO, comes in. SEO involves taking the material on your website and fitting it to Google’s guidelines so that it matches what Google’s algorithm is looking for. Basically put, the more guidelines you meet, the higher your website ranks. And, of course, the higher your website ranks, the more people see it and the more traffic your website gets. This is why SEO is such an important step.

Linked is a site that will allow you to view how Google ranks your website, and the different changes that need to happen in order for it to rank higher than it already is. The site will detail each individual area that needs improvement and allows you to download and print a 22-page report on your website. You can even compare your current website to your competitors’ so you can see where you rank versus theirs.

Website Integration : Note 6

The website reports that we provide are completely free for anyone to view and use. You will never experience any hidden charges for a website report and may run as many or as few as you’d like without fear. However, the website reports that you receive are only partially complete. For a full report on your website and your competitors, we urge you to sign up so that you may view every specific bit of information available to you. With access to the full report, you can view every reason for it ranking as it does. However, for the best ranking possible, it is imperative that you allow a professional to SEO your website, as explained in “Step 13.”

  • If you’d like to see where your website falls on Google’s radar, click HERE. (Sign up to see a full report!)
  • If you’d like to compare your website to your competitors’ websites, click HERE. (Sign up to see a full report!)
website score

Website Search Engine Optimization : Step 13

The best way to ensure that you rank on Google is to get your website SEO done by a professional company. Even though it would effectively cost less to SEO your website yourself, without professional knowledge, you cannot be certain that your website will rank. A professional website SEO company can use professional tools in order to allow your website to naturally rank and take much of the burden off of your shoulders. Just like maintenance, there’s no point in coming this far only to risk everything at the last moment. After all the work put into your website, what’s a little more to make sure that all the effort put into the site was well worth it?

You can find a reputable SEO business linked below. We cannot stress how important getting your website properly SEOed can be for, not only your website but for your business as well. The better the SEO performed on your website; the higher it will rank on Google. The higher your website ranks on Google; the more people will see it. And the more people see your website; the more visits you get and the more sales you make. This domino effect can only happen with proper SEO and maintenance on your website. For this reason, although you can do it yourself, we urge you to allow a professional to SEO your website. That way, it can be the most successful and best that it can be.

  • To find a professional company to properly SEO and manage your website, click the link HERE.
website seo 2

What are Maps & Listings and what does it have to do with my Website?

google listings

Creating a Website Listing : Step 14

After your website, Google Maps & Listings is the next step in getting into contact with your customers. Maps & Listings is a free service offered by Google that, if optimized correctly, can dramatically boost your website’s ranking. What maps and listings do is allows customers to see the individual aspects of your business from hours of operation and location to more precise details like customer reviews and even photos of your business and website for customers to see. Furthermore, if your Google Maps & Listings link to your website, it could greatly increase its ranking on Google

However, even without a website, just having a listing can boost your rank on Google. Because your listing has all the information about your business, just having that can greatly increase the amount of traffic coming through your doors. While nothing quite beats the presence that a website has on Google, having your Maps & Listings established could make a massive difference in the notability of your business.

Just like everything else in building a website, this tool could also become a burden. If done correctly, a Google Maps & Search listing could increase the productivity of your business tenfold, it could uproot everything that you’ve worked hard to build. For this reason, it is important that you get your listing professionally built and managed.

Your listing on Google is an extension of your website and most importantly your business. If your listing is lackluster or unprofessional, then it could give off the same air about your business. People may associate one with the other, and so, instead of your listing being an aid to your business, it could cause more problems than it’s worth. At that point, it’s better to not have a listing at all. It would be better to have no listing than one that undoes everything you’ve worked so hard to build. If you do wish to have a successful listing, however, it is imperative that your Maps & Listings are professionally done.

Website Listings : Note 7

Google Maps & Listings is a completely free service provided by Google that is available to anyone who wishes to take advantage of it. However, we should note that if used incorrectly, it has the potential of causing more harm to a website and business than it does aid. For this reason, despite it being free, we strongly encourage that people wishing to set up their Google My Business allow someone to professionally do it. For more information on how you can get your Google My Business and Google Listings & Maps done professionally, continue on to the next section. However, a link to the Google Maps & Listings service can is below should you choose to do the construction and updates it yourself.

At this point though, after all, that you’ve put into building your website, what’s the point in risking it all for something that, if messed up, could disrupt everything else done up to this point.

  • For more information on getting your Google Business Listing professionally set up and managed, please click HERE.
google maps

Syncing your finalized website to your Maps & Listings.

Listing - Website Synchronization : Step 15

So, why is it so important to sync your data to your listing? As stated previously, syncing your data to your website could do amazing things for your ranking on Google. Syncing your website to your listing can drive not only more traffic to your website, but allow for more people to see your business. Without a listing, a company could still rank high, but it blends in with the other links on Google. Despite your website ranking high, even if it is on page one, it could get lost among the other websites available. 

On the other hand, just having a listing isn’t enough on its own, either. While, similarly to websites, listings on their own can rank high and boost the amount of business you get, without a website, they tend to blend in with the others. Both listings and websites work together to create an internet presence that draws in the largest number of potential customers. A listing can add things to your website that would otherwise be unavailable. Such things that a listing can add to your website are:

  • Business address and location on Google Maps.
  • Business and office hours.
  • Reviews and feedback from customers.
  • Business photos and photos of staff and products.
  • Phone numbers of the business and staff.
  • Business title and basic information on what your business does.
  • Links to your website for customer ease of access.

Website Synchronization : Note 8

While all of this information is potentially on your website, your listing allows visitors to view this before they even click on your website. Before they take the first step, they’ve already gotten basic information about your business, and most importantly, what others think about your business. It creates for ease of information that allows people to see details about your company and website without having to spend excess time sifting through pages. Furthermore, it allows customers to find a quick link to your website, meaning that if your listing ranks high, your website will be even more readily accessible.

The best option to do your listing, as stated, is to get it professionally done. Listed below is a link to a plan that we feel confident will provide the best results when it comes to your listing. A professional company with years of web design and Google design experience will take care of all your needs. The plan that we recommend is the $199 option with an attached maintenance plan. As with your website, once you build your house, you need someone to maintain it. We are confident that it will be the best $199 you’ll ever spend, and we hope that you agree.

  • For the best $199 dollars you’ve ever spent and a listing unlike any other, click HERE.

How does social media affect your website?

social media marketing

Social Media and Your Website : Step 16

Social media is the mortar that brings the different people and aspects of the world together. In today’s day and age having a presence on social media is imperative to bringing attention to your business. Having a dedicated profile for your business and advertising can bring massive traffic to not only your website but your business as well. Setting up social media profiles for your business, especially if such social media has links to your website, can garner mass amounts of traffic. Not only this, but social media can be an effective way of showing off products or photos of your business in an easy and convenient place. Not only this but, because most people use social media, it has the potential of bringing mass attention to your business that would otherwise go unnoticed.

Website Social Media : Note 9

While it is certainly possible for you to make your own social media presence for your website, we recommend that, just like your listing or website, you have it professionally done. This is for the simple reason that, as a business owner, it would take considerably more time to monitor and manage multiple social media presences, time which you could otherwise use towards running your business. Furthermore, with everything put into other areas of your business, why risk putting a sloppy image of yourself on one of the places where it counts most? If you’d like, you may follow the link below in order to discuss more on how you can get your social media presence professionally done for your website and business. Or, feel free to make an appointment, and we can discuss over a coffee at our office.

  • For a link to our contact page where you can request more information on our social media services, please click HERE.
  • If you’d like to follow us on social media for updates and posts about our customers, click HERE for Instagram, HERE for Twitter, and HERE for Facebook!

Marketing your website outside of Google.

Marketing Your Website Offline : Step 17

Now that you’ve completed your website, the only logical direction to go in advertising your business is to move out of cyberspace and into reality. Once you’ve made your business look the part online, you must do your due diligence and make your business look just as attractive in real life This can be in the form of creating pieces of merchandise that customers can purchase or that employees can wear, and other supplies aimed at not only providing a means of spreading your name around, but bringing more attention to your business and, as a result, your website. Such items that you could use to further your business and websites influence outside of the internet are available below.

Include your Website on your New & Improved Logos
Having a stunning and recognizable logo is crucial to your business. They are the essential part that act as a person’s first glance into the face of your business. It tells people what your mission is, what you do, and gives them the motivation to connect with your business. It is a vital asset in constructing your business, so it’s crucial that it’s done correctly. A dated or inappropriate logo can send the wrong messages about your business, and alter the way in which people perceive it. However, changing logos, for a business, is not a simple task. For this reason, it is imperative that you seek expert advice to make sure your first impressions count.
 
  • We can help you get a custom logo designed by qualified designers at a great price. If you have an idea in mind for the perfect logo, or if you haven’t the slightest idea, we can help you create your perfect logo. We can assist to bring direction and clarity to your logo design and overall branding and would be happy to guide you through the procedure of success for your business.
website design
Include your Website on your Business Cards

Business cards are massively important, as your business card is the very first impression that is physically given to a potential client. It’s the most common method when one person recommends a business to another: handing off a business card. That is why it’s so important to have a compelling business card. Bland business cards are more likely to get shoved into pockets and thrown away or forgotten laterTo make the best impression on the people you meet, your custom business card must be exceptional and compliment your business identity just like all other marketing resources. A well-designed business card is a valuable resource that not only signifies your position at your company but also promotes your business. It is vital to have professionally designed business cards, as they will increase your business’ integrity, and ultimately be the driving force for how your business spreads.

  • We offer amazing premium business cards on a 16 PT stock board coated with a Silk Laminate and a Spot UV Varnish. These business cards are then Die Cut with Rounded Corners.  Your Premium Business Cards can have either 2 or 4 rounded corners. The rounded corners on the business card can be either 1/4″ or 1/8“. The rounded corners on the premium business cards give the business cards a beautiful finish, but also work great for adding them into a credit card slot in your wallet or your clients’ wallets.
business cards boca raton
Include your Website on your Flags & Banners

Flags and banners are a great way to communicate your message effectively. Lively and brightly colored, branded flags will draw eyes to locations or events, and aid people in finding what they’re searching for. In addition to this, flags and banners are tools that you can utilize in a variety of circumstances. Whether you’re sending a message or promoting a sale, flags can be a great way of getting your name out there in a fun and creative way. After all, what’s better than a larger than life banner or flag announcing your organization’s branding?

  • We provide comprehensive flag and banner advertising services for companies across the United States. Our professional designers can create a banner for your business that not only looks great but can effectively advertise your business unlike any other. With us, you aren’t limited to a particular banner size; our designers can create banners in any dimension, and only get a flag with the best quality possible. Peace of mind is knowing that you can trust our designers to create a banner that meets your specific requirements. We’re happy to work with clients to make sure you are completely satisfied with the final product.
Include your Website on your Brochures

The graphic design of brochures still plays an important part in branding even in today’s digital age. There’s something about brochures that exhibits a special kind of creativity not found in other forms of advertising media. However, it’s still important that your brochure be a professional work just like any other method of advertisement. It is necessary that your brochure be an extension of your business, and provide customers with a high-quality item, that provides people with the clearest information of your business.

  • We assist firms to express their message with advertising resources through a professionally designed brochure. Superiority is our foremost concern. We aim to provide a wide range of brochure printing services, all of which we aim to provide exceptional quality to our clientsAll our brochures get printed on high-quality paper stock, acquired from dependable wholesalers in the USA. Our mission, above all else, is to provide great work at a fair and affordable cost.
brochure
Include your Website on your Postcards

A flyer and direct mailing postcard should grab the attention of a prospective clientPostcards have always been an effective form of marketing, as it allows a large volume of people to view your business within the comfort of their own homes. People can gather much information from a business postcard, in a concise and effective means. With more information than a business card, but more concise than a brochure, a postcard can prove to be an effective means of advertisement. However, just like any other form of promoting your business, it must be to the highest of standards, to represent your business in the best light possible.

  • Our custom-made printing services mean we can transform flyers and direct mailing postcard into a targeted piece of communication with ease. We print on all paper stocks, from lightweight low-cost to high-quality premium papers and card stocks, and provide many options to finish your project professionally. Full-color, glossy flyers help communicate your message visually and powerfully, meaning that the higher quality the card, the more likely it is to make an impact. We can also vary the graphics and text of your direct marketing postcard for a truly individual and personalized approach.
Include your Website on your Labels

Having custom labels and stickers professionally made could be a great addition to your business advertising. Adding a small touch to help notify your client base can go a long way to improve sales. You can place labels on any piece of shipping and merchandise to give customers a deeper insight into the business they’re purchasing from. Personalized labels and stickers can show your clients that you are a professional company and that each individual is important to your business.

  • We are happy to supply customers looking for such a product with the highest quality labels possible. Our full-time graphic designer will happily provide your business with a custom-made design for your brand-new label. Using the latest in design software, we can have a high-quality print completed and delivered to you in no time. As a company standard, you will receive a full resolution proof before printing for your approval. That way, you may get the perfect design for your business possible.
Include your Website on your T-shirts & Corporate Clothing

What better way to show off your business than having custom made clothing with your logo for your customers and employees? Branded corporate apparel creates a lasting and distinct impression of your business. Having custom-designed apparel for your business provides an air of professionalism and a sense of unity among employees. Furthermore, it allows customers to purchase your merchandise, and allow for them to show off your business for you.

  • Your staff’s image is a direct reflection of your company. That’s why we hope to work with businesses in order to create personalized corporate clothing and T-shirt design that will make your business stand out among your competitors. Our team of professional designers work to create the most professional designs with the best quality products so that you can be sure you’ll be getting what you paid for. Everything we design aims at making your customers feel and look good with their clothing and make your business look as professional as it truly is.
Include your Website on your Signage & Graphics

A well-produced and attractive sign and shop front graphics design welcomes clients and replicates quality in business. Your shop front is the defining feature of your business, and the first thing customers see walking through the door. Eye-catching, innovative, and individual signs are a tested and confirmed method of grabbing the attention of prospective customers. This means that, without a professional-looking storefront, you have the possibility of putting off customers before they even step through the door. For this reason, your signage must be the best it can be and properly represent your business. If you’d like more information on our signage services for businesses, please direct your attention to “Step 18.”

  • We take pride in the signs we produce, accomplishing outstanding facials to assist the image of your business or organization. Our shopfront signage can be in both modern and traditional styles, and even incorporate such things as Neon, Standoff Lettering & Logos, Backlighting, 3-dimensional Elements, and even a range of metal, laminate and Perspex finishes. We can assure you that your specific requirements will meet only the highest of quality in signage for your business.
signage sign

Website Marketing : Note 10

We are happy to provide these professional services to any business looking to further their business advertising and create a lasting impact in their line of service. We are more than happy to provide those interested with the finest quality in products, just like we are in any of our other service categories. This is a necessary step to get your business recognized. You may find more information on our specific series with the following link, listed below. As great as your website is, there’s nothing quite like the traditional method of advertising your business in the real world to real people. So why sell your business short in one of the places where it counts most?

  • For more information on advertising your business outside of your website and the internet, click HERE.

Designing new signs for your company and website.

Updating Website and Company Logos : Step 18

Now that you’ve got a new logo for your business, and one that represents your business, you need to have an appropriately fitting sign. Signage can take many forms from signs right outside your door, window graphics, and even vehicle graphics and monument signs. In the following sections, we will be discussing the latter three, as creating the main sign for your business as discussed in the previous section. However, if you would like more information on the various other types of signage for your business, we encourage you to read the following sections.

Include your Website on your Window Graphics
window graphics

A good window graphic can be a helpful tool in transforming a plain storefront into a great marketing tool. Colorful window graphics can entice customers and make your business look more inviting than an empty wall. Good graphics give off an air of friendliness and inventiveness. This allows customers to see how much care you put into a business. A colorful and fun graphic not only appeals more to customers. If done professionally, it can make a real difference in how people see your business. You’re less likely to than come off as just another drab business. It could become something that customers actively want to seek out.

  • We strive to assist in taking your display graphics above and beyond what they could be. A good visage that gets people to take a second look is our goal. Having one is a huge step in getting your brand out there. Our company offers a variety of window graphic options. These range from full-blown images, to frosted window graphics, window clings, and even double or single-sided window vinyls. Every window graphic we make is customized to our customer’s requirements. We work hard to meet their expectations and give them their ideal window graphics. It doesn’t matter if it’s a short term, one-off decal, or one meant to last a lifetime. We’re there to get you what you need to get your business recognized.
Include your Website on your Vehicle Graphics

Nothing says business like a vehicle with business decals. Business decals give off a sense of professionalism not found in a lot of other methods of advertising your company. Not only this, but it instills a sense of confidence in your company that is apparent to customers. When you put your business on your car, customers can tell that you care about your business and that you’re confident in the company you’ve built. If your business is good enough that the owner and employees are willing to put their logos on their cars, then it must be a company worth checking out. Furthermore, putting your logo on a vehicle serves as a moving ad campaign.

When driving, people constantly look at your car, whether it be glancing your bumper while sitting in traffic, glancing at you as you drive by, or happen to see your car when passing in a parking lot. Especially if your design is eye-catching or vibrant, advertising on your vehicle could be a great step for your business.

vehicle graphics
  • It is extremely important that if you decide to put any form of decals on your car that you get them professionally designed and applied. If a design is poorly made, then it’s a representation of your company. One that is embellished on the side of your car. Just like you wouldn’t want to drive around with chipping paint, you wouldn’t want to drive around with a bad design. Especially if that design risks having people looking at your company in a poor lightHowever, beyond the design phase, it’s imperative that you apply your design professionally. If an applied design is unprofessional, it could wreak havoc on your car. poorly designed decal could ruin your paint. Many “cheap and easy” decal shops use an adhesive that is damaging to car paint, and difficult to remove safelyFurthermore, if put on incorrectly, bubbles or tears could form. These not only ruin the look of the decal but can potentially damage your vehicle.
Include your Website on your Monument Signs

A monument sign needs to be able to catch the attention of passerby’s attention at a moment’s notice. As such, it must advertise your business quickly and efficiently. A sign mounted on the side of the road needs to pop to people in vehicles and entice them to stop in. However, it must be not being distracting to said drivers. A monument sign that has been well designed stands out from others. It gives a sense of permanence and instills a feeling of security in your business unlike any other. From country clubs to hospitals, and from schools to mom & pop shops, monument signs offer a one of a kind forms of advertising that shows customers just how strong your business is. Monument signs show the foundation of a solid and trustworthy business, and one that you can be sure will remain.

  • A professional sign can be an impactful addition to your business. However, if done poorly could completely undermine everything you’ve built up to this point. Likewise, to how a good monument sign announces stability in a business, a poorly made sign gives off unprofessionalism and instability in your business. We strive to help companies create the best-looking monument sign so that they don’t fall into the realm of obscurity. In addition to creating new monument signs for companies, we are happy to help update any current standing monument signs. This includes making them pop or stand out more. It also includes redesigning the look so that it’s more noticeable and appealing to those passing by. We offer signs in a variety of colors, sizes, and finishes. That way, your sign is suitable for any business or situation.

Creating New Website Logos and Signage : Note 11

Getting your signs professionally made is a great step in building your business. Nothing says professional business like a well-made sign. One that you can take pride in is something that every business should aspire for. A beautiful sign makes for confidence not found elsewhere. And that form of confidence can spread to your customers. If you’re confident in your business, then your customers will be confident in your business. 

A properly made and professional sign allows both owners and patrons alike to take pride in a business. Thus, the best way to get your business recognized is to commission a customized sign for your business, cars, and monuments. And, as stated prior, your sign represents your business. Don’t take the risk and sell your business short. Get your signs done professionally made and do it right the first time.

  • For more information on the specifics of company signage, please click HERE.
signage boca raton

Google voice and how it can affect your website.

Integrating Your Website With Google Voice : Step 19

Google Voice is a brand-new service that Google offers, that could prove to be very beneficial to your business. It is a service that replaces the phones in an office with an integrated network of phones supplied by Google. This interconnected network allows for ease of communication among members of an office. It also allows an added level of privacy towards those outside of the business. With Google Voice, the numbers of incoming calls as well as those outgoing, have the option of being hidden. This stands as an added level of security. Furthermore, Google Voice allows people calling a business to give their names. That way, those within may better identify who is calling. In addition to this, Google Voice allows for the automatic blocking of spam calls and telemarketers. This can help your business run as smoothly as possible without outside hindrance.

google voice

Website - Voice Integration : Note 12

Setting up such new technology can prove to be a daunting task for those inexperienced in such a field. Listed below is a service for Google Voice. This service will not only set up the complete network for your business or office but maintain it as well. These services are here to ensure that it always runs smoothly. After getting this far with your business, you’d want to have the easiest time communicating with customers. That’s why it’s so important to have a service such as Google Voice. The last thing you’d want after putting so much towards your business is having your means of communication hindered. And all because it was set up incorrectly. Let the professionals take care of the setup so that you may reap the rewards.

  • For more information on how you can get Google Voice set up in your home or office, please click HERE.

What if I want more website information, but I'd like to discuss in person?

More Website Information : Step 20

Website.xyz, just as we’ve been talking about throughout this page, is our little home online. Likewise, we understand how creating a website is a big step for any business. Making the first jump into the online realm can be a daunting task for those new to it. Because of this, we are more than happy to invite any up and coming entrepreneurs to our office. That way, we may discuss any outstanding questions you may have about this document. Our staff would be happy to take a moment and sit down over a cup of coffee. We’d like to help flesh out the intricacies of getting you and your business online.

We come from a small business located right here in Boca Raton. As an up and coming business ourselves, we know how difficult creating a presence can be. We don’t “fox” around with our clients, and we do what we do without any strings attached. At our business, we strive to aid businesses big and small increase their footprint online. That way, we can make their websites the best that they can possibly be. Our mission is to provide the best service and products to our customers. This is all without the need for any sneaky contracts, loopholes, cut corners, or fine print. Our goal is to be as brutally honest without customers and as transparent as possible with our customers.

in person

We operate without the need for contracts because of our confidence in our ability to successfully aid businesses. Our belief is that any business that pushes time contracts on their customers thinks that they can take advantage of your needs. Furthermore, they know that you would not have any choice but to wait out the length of the contract. Or, you must risk the ramifications of breaching the said contract.

We are an honest, hard-working company made of brick and mortar. Our offices are staffed with a team of employees willing and eager to help you every step of the way. Our aim is to help businesses who wish to make their presence more impactful. This includes both online and offline with their business and website. Integrating your business online can be a daunting step for anyone, especially those who are new to such technology. We are here to help assist in any questions that someone may have. In addition, we make sure that their integration into Google’s ecosystem is as smooth, and successful for them as possible.

It is highly encouraged that you take this information to heart, truly consider the information on this site. We would be more than happy to discuss more about your website in person. This is given that you would like to take the process of doing so. Below is a link to our contact sheet with information on our office hours. Quit “foxing” around. Get your website started and your business online!

  • To book an appointment or just have a chat, click the link HERE.

What does all this mean for my website?

A website is a tool crucial to the operation of a successful business. Without a proper, well-constructed website, a company may risk losing clients simply because they cannot find your business. If a website doesn’t rank on Google or doesn’t look appealing, it’s unlikely that anyone will see it. Even if they do, your site may not compel them enough to continue forward. It is imperative that, as a business, you make the decision to have your website constructed by a professional company. Especially one who knows how to make your company stand out above the rest. A company that can aid your website rank on Google allows your business to bring in more traffic. This, in turn, equates to more sales.

However, the improvement of your business cannot just stop at your website. Just like your website, the rest of your business needs to look the part. You can’t look the part of a professional business if only your website looks the part. For this reason, it is imperative that you have a professional company to do your website. You must find someone to make your company look the best it can be. This means not only making your website look the part, but updating your Listings & Maps to help you rank on Google. The higher your website ranks, the more people see your website. And the more people that see your website, the more traffic your business will get.

Once you have properly built your website, it’s imperative that you advertise your business as effectively as possible. This way, your business in the real world can be as good looking as your website on the internet. This includes getting professional business cards, company clothing and different types of company merchandise. For your company to be successful, it is extremely important that your business looks the best it can. This means advertising with refurbished logos and custom merchandise that screams professionalism. Even without a website, it’s important for your business to look its best. The only way to ensure that your business is getting more traffic is by having a professional website and listing.

The internet is a tool for your business to take advantage of. For this reason, it is so important that you take the necessary steps into integrating your business into this ecosystem. Having a powerful online presence can not only boost traffic in surrounding areas. It can make an impact across the country should your company grow large enough. Your website is your business front on the internet. Your little home in cyberspace that needs care and management to run to its greatest potential. You want to take care of your storefront or business, make sure that it’s clean and presentable. That way, everything runs as smoothly as possible and avoid any hiccups. You must take this same attitude towards your website. It’s an extension of your business that could prove to be the most important decision of your business career. Let the professionals take care of building your website. 

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